Alain Guillot

Life, Leadership, and Money Matters

  • The Power of the Video in Marketing

    The Power of the Video in Marketing

    The video is one of the most powerful tools in marketing. It can be interactive, entertaining, and informative all at the same time. An animated explainer video is considered particularly effective in digital marketing because it is concise and to the point. They can quickly grab a viewer’s attention and…

  • 3 Unique Pathways To Business Ownership

    3 Unique Pathways To Business Ownership

    The Business Development Bank of Canada estimates that there were 1.22 million small and medium-sized enterprises in Canada as of December 2021. Small businesses constitute the chunk of all businesses in America because many people are willing to channel their entrepreneurial spirit to bring their unique business ideas to life.…

  • 4 Essential Ingredients Every Business Needs To Experience Success

    4 Essential Ingredients Every Business Needs To Experience Success

    It doesn’t matter what type of company you’re running, there are some important aspects you must have in place and pay attention to if you want to get ahead. You may feel pulled in many directions initially, so it’s in your best interest to set priorities and focus on what…

  • 518 Matthew E. Kahn: How working remote improves our lives

    518 Matthew E. Kahn: How working remote improves our lives

    About Matthew E. Kahn Matthew E. Kahn is the Provost Professor of Economics at USC. He is a research associate at the National Bureau of Economic Research and the IZA. He holds a Ph.D. in economics from the University of Chicago. He has taught at Columbia, the Fletcher School at…

  • 4 Signs You’re Ready to Invest in Real Estate

    4 Signs You’re Ready to Invest in Real Estate

    Investing your funds can be a good way to build capital and protect your financial future, but it can be a nerve-wracking process too. Many people choose to invest in real estate because they believe it’s a safe investment and something they’re familiar with. However, buying property as an investor…

  • Tips For Making Informed Business Decisions

    Tips For Making Informed Business Decisions

    Making informed decisions is key in all areas of life, but never is it more relevant than when you’ve got a business to run. You need to know what you’re doing, what resources are available to you, and what you might get out of the choices you make. And it’s…