Author: Alain Guillot
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3 Major Signs That It’s Time to Outsource Your Business Marketing
in MarketingAs a solopreneur, you wear many hats. Just think about it: you’re the CEO, the product developer, the customer service representative, the PR person trying to help your community, and, of course, the marketer. But let’s be real for a moment – sometimes juggling all these roles can be overwhelming. Yes, by all means, they’re…
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Are you an action taker or are you a lurker?
Has it ever happened to you that you see someone doing something creative, something unique, and not outside your range of capabilities, and you say to yourself: “I could have done that!” Well, you didn’t, and they did. Someone fought the resistance, conquered their fears and insecurities, while you were scrolling on your phone or…
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Why ADA Compliant Parking Lot Striping is Vital for Your Business
in BusinessCreating an inclusive and accessible environment is essential for any business. One critical aspect often overlooked is ADA (Americans with Disabilities Act) compliant parking lot striping. Understanding ADA Compliance The ADA was enacted in 1990 to prohibit discrimination against individuals with disabilities and ensure they have the same rights and opportunities as everyone else. For…
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Socially Responsible Investing: More Hype Than Impact
Recently my friend Elijah, owner of Musiprof, asked me about ethical investing. His concern is that he doesn’t want any of his hard-earned money going towards oil companies. I sense that Elijah is interested in socially responsible investing (SRI). The idea goes by other names such as green investing, ethical investing, sustainable investing, impact investing,…
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Sustainable Success: How Waste Management Boosts Your Business
in BusinessWaste is an inevitable product of business operations. Whether you’re running a manufacturing plant, a retail store, or a tech startup, waste generation is a part of daily activities. It comes in many forms, from packaging materials and office supplies to food scraps and electronic waste. While not all waste is harmful, improper disposal can…
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How to break bad habits and create good ones with Bob Savar
in podcastBob Savar has always enjoyed teaching. Earlier in his career, he was a college and high school teacher. Later, he turned to entrepreneurship and became the founder, president, and CEO of two successful businesses. In his third act, after retiring at age 65, he became interested in pickleball as a competitor, instructor, and author of…